Cheyenne River Chamber of Commerce

The ultimate purpose of the "Expanding Cheyenne River's Art Market" Project is to create new opportunities for Native artists to sell their work through an expanded art market, which will increase income generated by art sales. This will be accomplished by 1) leveraging networking opportunities to develop innovative strategies that grow the reservation's art market; 2) increasing awareness of Native American art in South Dakota through the development and implementation of a marketing campaign that utilizes various traditional and new media marketing methods; and 3) creating access to capacity-building programs and capital so Native artists can meet their business goals.